How We Helped Innovate Advisors Drive Consistent Leads Through LinkedIn Thought Leadership
Before Our Agency
Innovate Advisors had a strong consulting offer but struggled to attract a steady pipeline of B2B leads. Their LinkedIn content was infrequent and lacked the authority needed to stand out in a saturated space.
What We Did
We built a Thought Leadership campaign that paired authoritative LinkedIn posts with strategic ad placements. By showcasing Innovate Advisors’ deep industry expertise, we inspired trust among corporate decision‐makers.
How We Did It
Developed Expert Articles
Posted long‐form content addressing common challenges in their clients’ industries.
Launched Precision LinkedIn Ads
Zeroed in on upper‐level executives and entrepreneurs who value professional guidance.
Hosted Virtual Webinars
Offered free, insight‐packed sessions, further establishing credibility and capturing leads.
Set Up Automated Follow‐Ups
Implemented a drip email sequence to keep new prospects engaged and informed.
The Results
+65%
increase in qualified B2B inquiries
-25%
decrease in cost per lead acquisition
+40%
jump in LinkedIn post engagement
Steady lead flow from executive audiences
The Feedback
“Strategic ad placements paired with authoritative content posts grew Innovate Advisors’ network, driving more qualified B2B inquiries.”
— Ava Morris, Principal Consultant at Innovate Advisors